It's official: KTM's CEO Stefan Pierer buys Husqvarna from BMW

Written By: -

After the news dropped like a bomb yesterday in the motorcycling world that KTM was about to purchase Swedish-born Italian manufacturer Husqvarna from BMW Motorrad, as expected the Bavarian manufacturer has released today an official statement confirming the sale but things turned out to be not exactly like we thought in the first place.

In fact, BMW Motorrad has formalized the sale to Austrian group Pierer Industries AG, headed by KTM’s CEO Stefan Pierer (pictured above). The German company also points out that the decision to sell the Varese-based manufacturer has to be framed in a larger strategy of the BMW Group that aims to focus their energies and attention on urban and e-mobility. The deal still needs tha approval of the anti-trust authorities, though both parties have agreed not to disclose the financial details of the operation.

The announcement also seems to give credit to the rumors of the last hours saying that KTM would become the actual new owner of Husqvarna. Apparently Pierer has decided to sell its stake in KTM to Indian giant Bajaj, which already holds a good 47% stake in the Austrian company: with the shares sold by Pierer, Bajaj would actually assume its full control. However, even this rumor remains to be verified as it may well be that both KTM and Bajaj will be somehow involved in the future plans for the ‘new’ Husqvarna. We will be waiting for more details to clarify the situation.

Vote this Article:
No votes yet, be the first one!