This is the customized Mighty Dragon 888 built by Kenny Kan. It features a 1400cc, 900-pound Harley Davidson chopper in fire-engine red. The bike is loaded with auspicious Chinese references, Olympic icons and cultural symbols of Beijing.
Thanks masmoto for the tip.
BMW has conquered the world of touring, enduro, naked and Gran Turismo and now, in an example of further investment in the motor cycle sector, is trying out a new marketing campaign with a BMW custom design motorcycle project. The project was presented at Milan’s Eicma and here you can see some shots from the Eicma show of one example of an eventual Lo Rider model.
The name of the project is “Lo Rider” - showing a motorcycle that you need to take a second look at to understand its nature. On first glance, it seems a Roadster or a naked, with a retro and muscular look: the Lo Rider is BMW’s new custom concept.
Apart from the technical aspects of the motorcycle itself, the main idea behind this project is the possibility of customising your own BMW bike. Customising means to modify or personalise according to one’s own taste. Whether this is another off-the-cuff marketing term designed to get people to buy spoked wheels can’t be determined at this stage, as this is only the concept phase. BMW has put plenty of options at the disposition of clients. For more details, after the jump we give you the news from BMW’s website.
Continue reading: Eicma 2008: BMW Lo Rider customise your bike