Thanks to 150elode.it - a project undertaken by Mercedes in association with Autostrade for the unification of Italy’s 150th Anniversary - we have the opportunity to bring you this small photo gallery by Massimo Sordi and Francesco de Luca. With the aim of getting the public to better understand Ducati’s behind-the-scene work, and together with work by other photographers such as Marco Zanta and Seba Kurtis, this project visually explores the reality of this successful brand.

In the gallery, we are going to show you few shots taken in Borgo Panigale (Bologna) the heart of Ducati’s production, where the Ducati factory headquarters and the Ducati Museum are located.

View the full Ducati Borgo Panigale photo gallery

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Mercedes AMG and Ducati. This could be the next sponsor combination in 2011. Reeling about the thought? You shouldn’t if you consider that a car company like FIAT has already sponsored Yamaha in MotoGP.

The two iconic marques have already collaborated together in this year’s World Ducati Week at Misano, when the German car manufacturer brought in their SLS AMG GT3 for motorcycle fans try out and are still together in a marketing campaign for the new SLK dubbed ‘Naked’.

According to the Gazzetta dello Sport, Mercedes may end up sponsoring the Ducati MotoGP team with their AMG logo. The Italian sports daily is also reporting that a 3-year tentative agreement contract was negotiated when the first rumors of Valentino Rossi switching to the Italian team came out.

This would be a great marketing coup for the Italian factory, who can count on another high profile sponsor investing in their racing efforts.

Source | motoblog.it

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