MV Agusta, during a difficult period for the world markets, is reporting a significant increment of its 3 cylinder and 4 cylinder model registrations in the first two months of the year with a 100% increase compared to the same months last year.
In Italy, even though the season has yet to truly begin, the first signs are extremely comforting (the Italian market actually dropped 26,3% in the month of February 2013 ) In this reference market, which is comprised of naked and sports bikes with engine capacities above 570cc, MV Agusta has gained a market share of over 12%. Also significant is the share reached by the F3 675 model, which holds 25% of the middle class sports bike segment.
The signs are positive also in Europe and the rest of the world for MV Agusta, with significant percentage growth in all categories.
“The new year has started well for us regardless of the negative global market trend” – says Giovanni Castiglioni, President and CEO of the Group – “We are very satisfied with our results to date. I’m convinced that they will tend to grow even further thanks to the arrival of the new RIVALE 800, for which we’ve already received many orders. We have good reason to look forward to 2013 with optimism.”
MV Agusta’s Rivale has already captured the imagination of motorcycle lovers who decided that the Italian manufacturers’ new 800cc was a head above all the other magnificent machines on display at this year’s 70th edition EICMA show and voted the Rivale as the ‘Best in Show.’
15,000 visitors took part in the contest (the 1st prize was the best in show bike) and the Rivale obtained 35,5% of the votes, while the 2013 Ducati Hypermotard was a distant second with 22.9% and BMW’s best selling R1200GS was third with 15,5%.
“Unquestionably MV Agusta“. That the first thing that came to mind when we found ourselves in front of the new Rivale 800 at the 2012 EICMA show in Milan, a model that sees the legendary Italian brand entering a previously unexplored segment of the market with a bike that oozes emotion from every little detail.
We had seen some sketchy images before but they simply do not do justice to this awesome machine, which kind of made all of its competitors look and feel ‘old’ as soon as they took the veils off. Its harmonious and yet gritty lines makes it look like a sculpture, with the mechanics and chassis always in the spotlight, but there’s obviously more than meet the eye, and it shows by the numbers: 125 hp at 11600 rpm, 170 kg just to name a couple straight up.
Technically speaking, the new MV Agusta Rivale 800 comes with a a new and eclectic interpretation of the modern three-cylinder engine that debuted on the F3 675 and Brutale 675 and 800, housed and exposed in a black steel-trellis frame. Other highlights include Marzocchi and Sachs suspension, 320mm discs and four-piston radial calipers at the front and a 220mm disc mated to a twin-piston caliper at the back courtesy of Brembo, MVICS technology, full Ride-By-Wire, and an always fashionable single sided swingarm. This outstanding MV Agusta Rivale 800 thoroughbred will be available in the second half of 2013 from 10.990 €.
MV Agusta reveals one of the brand new models we will see at the 70th edition of the EICMA show in Milan (November 13-18). The Italian manufacturer will in fact introduce the first version of the Rivale, which is meant to be a brand new kind of motorcycle as admitted by Giovanni Castiglioni, CEO and son of the late Claudio, the man behind the success of brands such as Cagiva, MV Agusta and Ducati.
From this first image it is hard to tell, but the Rivale seems to be a cross between a naked bike and a supermoto, with the lines of the rear section which are somewhat reminiscent of the Ducati Diavel (a feeling that gets reinforced by that number plate holder, which is basically the same). Still, this is just one pic and we do not know much about this model, as for yet.
What we do know is that the engine should be a 800 cc three-cylinder unit or something like that, hence more powerful than the 675cc unit equipping the F3 and the Brutale 675. However, we see that the Rivale inherits the captivating triple exhaust on the side which has immediatly become an distinctive feature of the legendary brand since its arrival last year on the new three-cylinder models. We just cannot wait to see it live at EICMA in Milan, also to find out if it will be a concept bike or something more. Stay Tuned!
Giovanni Castiglioni, president and CEO of the legendary Italian manufacturer MV Agusta and son to the late and great Claudio, has confirmed that their next three-cylinder machine will be named ‘Rivale’ and it won’t be a Supermoto, it will rather be a cross between a Supermoto and an Enduro that will present itself as an entirely ‘new concept’, meaning a totally new kind of motorcycle. The name ‘Rivale’ got registered about month ago, but at the moment it is still unclear whether the new model will be equipped with the same 3-cylinder 675 cc engine powering the F3 and the Brutale 675 or it will get a 800 cc triple.
Whatever the case, it is already certain that the MV Agusta Rivale will make its debut next November at the EICMA in Milan, although it is likely it will be introduced as a mere ‘concept-bike’ that will introduce the eventual production version of the model. In spite of the current limp economy in Europe, there still are some manufacturers that are ready to invest in order to gain or enlarge their market shares, and in light of what they have done in the last two years Ducati and MV Agusta are surely at the top of that list.
Apparently, the man behind the design of the most recent MV Agusta models, Mr.Adrian Morton, is already putting the finishing touches to the aesthetics of the Rivale, but we would expect it to be somewhat inspired by the MV Agusta Tricruiser concept that a bunch of students of the European Institute of Design (IED) of Turin presented in November 2011 (pictured). Rumor has it that MV Agusta is planning to use their 675 cc 3-cylinder unit for a number of different projects, but we will have to wait and see whether that is true or not. For now we can just wait for the 2012 EICMA to see how the Rivale will look like.