All posts tagged tetsuya kudo

Honda CB1000R: a story about men, and passion for motorcycling

By Alison in: Interviews Honda

Rarely when riding a motorcycle, do we ask ourselves who was behind the project of that model, or how the creation was born. In general, behind the simplicity of motorcycle, there is a chain of market research, technological development and at times also the passion and intuition of one person.

Great stories of passion are often linked to smaller companies and niche models, while larger companies often travel the straight and clear road. Which is why we wanted to re-tell the story of the new CB1000R, having a human touch in which its creator shows his spirit of initiative that brought the model to bear.

If we look at the new Honda CB1000R, you can see straight away that this model breaks the mold of Japanese production. It looks like a Special, created in a workshop, or an authentic streetfighter like those appreciated by French riders.